What Is Strategy (MSTR)? The Bitcoin Treasury Company

- Strategy (formerly MicroStrategy) is back in the news, proving that Michael Saylor’s “digital gold” thesis is less of a strategy and more of a high-stakes hoarding contest. The software firm has effectively rebranded itself as a Bitcoin treasury vehicle, turning corporate earnings into a side hustle for moonboys. While regulators sip their tea and pretend to understand blockchain, Saylor continues to buy the dip with borrowed money, treating volatility like a personal insult. It’s not investing; it’s aggressive accumulation with a PR team. If you’re looking for AI or robotics, look elsewhere. This is just another lesson in leverage, ego, and the sheer audacity of betting the company on a single asset class. Enjoy the ride, or get liquidated.